STYLE RIGHT this season S/S 2023 Women’s editions explores 8 different themes for the womenswear market.
South beach is a cheerful and exuberant summer trend that takes its inspiration from the sun soaked streets of Miami beach. We appreciate the vibrant people, the palm lined beaches and the candy coloured art deco architecture, creating a nostalgic playground for young adults. Ni̱sí For this trend we look to the ancient greek islands for inspiration, with their sun-kissed scenery and balmy mediterranean climate. Graphics focus on the rustic cobbled streets and clear azure waters, creating a relaxed tranquil story for a rich summer offering. Daisy chain is a cheerful summer trend that takes its inspiration from the counter cultural movement that rejected mainstream life and embraced alternative living. This progressive and expressive story is a celebration of optimistic youth, embodying their infectious positivity and hopeful outlook. Cool Campus embraces the classic preppy look whilst injecting a strong dose of gen z personality. Pieced together collegiate sweats are co-ordinated with customized tartan skirts and berets, continuing the trend for the ‘90s where our affection for teen dramas like clueless and the craft inspire us. Adrift is a strong summer story where survival instincts and an appreciation for nature are key. Beautiful tropical islands play host to castaways as they try to find their feet in this luscious paradise. Airborne takes inspiration from 1930’s glitz and glamour as air travel became a worldwide sensation. Where the rich and famous globe trotted to exotic locations in decadent luxury, experiencing different cultures, collecting souvenirs and preserving holiday memories on film. Rave On After experiencing a time of repression which has limited the ability live life to the full, we begin to build new ways of living which celebrate individuality, optimism and celebration. this youthful story takes us to the heart of the party, with a nostalgic nod to the 90’s rave scene and festival fever. Bloom as we look to the future, the importance of home grown and self sufficiency becomes a key focus. this delicate, romantic summer story encapsulates just that... warm summer days, walking through wild flower meadows, collecting produce for today’s supper. we find a new perspective to life and learn to flourish.
Highlights:
• Royalty free prints and graphics for commercial use on all type of products
• Commercial trend stories and each of these includes trend colour palettes
• Trend directions with collection of themed imagery
• Print and graphic collections created and based on the trend stories of the season
• All editable, prints, graphics and shapes for babywear in vector formats
• Applicable for Fashion and textile, decoration, gifts, stationary…
SRW | S/S 2023